One of the largest clinics in southern Germany should be introduced including the many specialist departments, the chef doctors, the shooting of various operations, medical examinations and patient anamnesis. Shooting for such a number of short films requires the utmost trust and empathy from the doctors and the patients. With a five-headed film crew, two HD cameras and lots of light, and sound equipment the clips were shot on site for a week.
To present the different departments and their various activities precise and positively, requires a wide range of visualisations. In addition, care, room quality but also the importance of the surrounding nature should be made noticeable in the clips.
To shoot movies, professionally illuminated with high quality-sound In the various highly sensitive areas of a clinic, requires fingertip sensitivity and high accuracy. For each of the numerous rotated operating rooms, the film team and equipment had to go through the strict disinfection routines over and over again, because patient safety is a priority here. No easy task for HD cameras, headlights and sound equipment. For shooting in special examination environments such as X-ray, CT, etc., special protective clothing for the team and intelligent light strategies are required.
The fact that the Klinikum commissioned short image films for almost all specialist departments and uses them on its homepage is a sign of great confidence and gives numerous patients the necessary insights into the different departments of the clinic.
To present financial products in an entertaining and convincing manner in just 30 seconds is not an easy task. Two TV commercials as well as four additional video ads for the company´s website should be produced for the "Deutsche Kautionskasse", a total of 6 commercials.
The spots should convey the benefits of the product in the form of small stories in an entertaining way and generate emotional consent and fine humor. For this, interesting, realistic characters with strengths and weaknesses, doubts and trust should be drawn.
Half of the spots tell the story of a young apartment seeker who is really disappointed, that all his many documents, certificates and earnings proofs are not needed at all by the landlord, because he is completely satisfied with the "Moneyfix" certificate and follows him to other spots with all his photocopies, and finally even jumps from the 30 feet tower in an open air pool
The other three commercials tell the stroy of a young couple, who wants to move out of his narrow single-house. By throwing no longer necessary furnitures out of the open window, they cause a lot of trouble for the poor gardener outside on the lawn.
The first two spots of a series are ending each with a cliffhanger, making us curious about the next spot. Produced in 5 K with the RED and Steadicam with convincing and sympathetic actors, the spots are offering a high-level production value.
In order to also prove viral qualities, the brand should not take itself too seriously but convince with wit and charm. The first two spots of the series were successfully broadcasted on Pro7 and Sat1.
Shooting the Lego Competition
Toy producer Lego challenges pupils and students to develop a Lego-robot suitable for space travel. Allary Film, Tv & Media captures this unusual event on film. In an unusual competition, the worldfamous toy producer LEGO challenged numerous teams of pupils and students to develop a Lego-robot, suitable for space travel. An attractive first prize awaits one of the young technicians and software engineers: the best robot will be flown to the International Space Station where it will be put in operation by the crew live on camera.
Our camera-teams unfortunately had to remain on earth, but nonetheless got the chance to accompany the development of these technical innovations, which had to meet not only mechanical standards but also specific requirements for programming. The roboters had to be programmed in languages such as visual basic, c, oder java so that they were able to work completely autonomous.
But would the Lego robots submitted to the competition fulfill the strict technical requirements applicable to all equipment used in the space laboratory? For our client, Lego, of course, we also shot the space lab tests, press conferences and the award ceremony for the ultimate space experience at the Siemens Forum in Munich.
Radioplay Voyages
An intriguing idea: potential customers get to lay down on their mattress of choice and listen to a story about the material, that it is made of.
Whether it is a journey to the origin of natural rubber, a tale about cork (which is also used for thermal insulation of spacecrafts) or the derivation of turf (which dates back to the high moors of the ice age) - each story is like a film withough image, related in an accoustically elaborate way.
The recipe of the Sembella-Soundclips is unique: the music was composed by a filmmusic-composer, atmosphere and soundeffects were conributed by the sounddesigner of, for example, "The Neverending Story" and the story is narrated by a renowned female narrator, whose voice has been heard in several dubbed american films.
After the great success of these truly relaxing stories, a number of new productions for a foreign market are being developed now. A first local version for japanese customers proved the international importance of the product and the .